over $1bn of enterprise value added to companies

creating data-driven digital experiences that

generate leads
grow revenues
get customers
Alan Belkin video

step 1.. the five building blocks

more: traffic, leads, sales, customers

Scale lead volumes, acquire more customers & sell more product.

Implement the latest demand generation and performance marketing strategies and scale profitably all key digital channels.

Tools I use
demand generation

track it all: traffic, conversions, revenue, expenses

roll out a comprehensive suite of data-analytics tools to track multi-channel user engagement & discover cohorts, patterns, user segmentation and develop new marketing strategies, A/B tests or make profitable decisions in your marketing strategy

Tools I use
data analytics

optimize to: conversions & profit

revenue, followers, likes, impressions is all bullshit

scale for profitability, eliminate waste, test all assumptions.

lift conversation & engagement rates, marketing ROAS and reduce customer acquisition costs by rolling out end-to-end measurement tools.

Tools I use
brand rebrand

create or recreate a brand that works

stop guessing, and create a brand that sticks in the consumers mind and captures their attention

branding is about being something-to-someone so its time to expel the irrelevant and return to authenticity and cut through the noise

systems & leading teams to success

leadership requires a commitment to radical honesty and transparency

building high-performance cultures means balancing obsessive focus on results daily with the creation of systems that support the staff to make good decisions and free them up to engage in higher value activities.

Tools I use
leadership
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step 2.... the principles

that added $750mm annual recurring revenue
and created +$1bn in enterprise value for clients

knowing thy customer

their pain, struggle, fears, challenges, experiences, likes, dislikes, worldview

tell a powerful story

while carefully examining the data

with data visualization, analytics, heat-mapping, user experience testing, data driven decision making, accounting & ROAS

and keeping the customers attention

minimalism, exceptional design & user experience, low bounce rates, high relevance, stickiness, simple & easy to transact

knowing thy customer

their pain, struggle, fears, challenges, experiences, likes, dislikes, worldview

step 3... the details

SEO/ SEM & Traffic Generation
Retargeting, Remarketing
Demand/ Lead Generation
UI/UX & A/B testing
Site Personalization
Virality and shareability
Storytelling & branding
Data analytics
Conversion rate optimization
CRM & ERP integration
Digital agency management
Content & video creation
Engineering for fast scalability
Strategy and operational execution
Business IT infrastructure design
Board governance & policymaking
Shareholder agreements
Corporate structuring and M&A
Primary and secondary market research
Contract negotiations
Outsourcing
Post merger integration
Procurement
Financial statements including P&L  
High EQ leadership
Reporting & visual dashboarding
Agile project management
Large team management 30+ personnel
OKR creation & management
Working to a P&L
Performance management
Digital
SEO/ SEM & Traffic Generation
Retargeting, Remarketing
Demand/ Lead Generation
UI/UX & A/B testing
Site Personalization
Lift virality and shareability
Storytelling & branding
Data analytics/ Visualization
Conversion rate optimization
CRM & ERP integration
Digital agency management
EXeCUTIVE
Engineering for fast scalability
Strategy and operational execution
Business IT infrastructure design
Board governance & policymaking
Shareholder agreements
Corporate structuring and M&A
Primary and secondary market research
Contract negotiations
Outsourcing
Merger integration
Procurement
Financial statements including P&L  
Negotiating with complex stakeholders
LEadership
High EQ leadership
Reporting & visual dashboarding
Agile project management
Large team management 30+ personnel
OKR creation & management
Working to a P&L
Performance management

step 4... the backstory

meet alan
1989
born, parents escape Soviet Union
1999
try to learn Javascript at 10 years old
2008
drops out of college at beginning of GFC to start sales company
2009
jaam energy - co-founder and digital product
2010
electricity wizard – founded
2014
450k users – Private equity invests into electricity wizard
2018
1.2m users - electricity wizard becomes the #1 rated online fintech site in Australia
2019
new chapter, arrives in the USA and commences advisory and consulting work
2020
partnering with global brands to scale growth & digital strategy
Swipe Right and Left to learn more

step 5... the decision

+1.2m users created
+750mm annual recurring revenue for clients
+1bn in enterprise value added
+11k 4.7/5* reviews generated

schedule a 10 minute call now
Ok lets do it >
Alan Belkin CMO

step 6... some more details

SaaS
B2C Lead Generation
Fintech & Financial services
Cybersecurity
IoT devices, IoT software
Healthcare, Medical Devices
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step 6... a 10-minute call

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Beauty, data & empathy converge
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step 6... a 10-minute call

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